Marketing

Marketing is the process of promoting, selling, and distributing a product or service. It involves understanding customer needs and preferences, creating valuable offerings, and effectively communicating their benefits to target audiences. Marketing encompasses various strategies and activities, including market research, advertising, public relations, branding, and sales. The goal of marketing is to generate demand for products or services, foster customer relationships, and ultimately drive business growth. It plays a crucial role in determining how a company positions itself in the marketplace and differentiates its offerings from competitors.